With that introspective time of year right around the corner, your clients likely have their New Year’s Resolutions on their minds. Those resolutions can include everything from flossing more to working harder to seeing more of the world. New resolve to eat a healthier diet or to exercise regularly is somehow easier to summon as […]
A new year with a new calendar makes for a new chance to grow in your practice. As 2015 winds down, it offers all of us an opportunity to look back over the year and take stock of what we have accomplished, where our challenges lie, and how we can improve over the coming year. […]
While you can’t change or fix the fact that holidays can bring on extra stress for your clients, you can choose to give them the greatest gift of all this time of year—peace. You can choose to consciously make your practice a place apart from such. That doesn’t mean you skip hanging up some twinkly lights. With these […]
Holiday fuss can so easily intrude on your practice. In all the hustle and bustle of places to be and errands to run, it can be easy to skip your simple self-care. After all, you had to use your lunch break to run to that one shop for that special gift, right? It’s important to know, that […]
Massage Opportunities and Life Learning Massage therapists have an excellent opportunity not only to meet extraordinary people but also to learn from them. I have met many, and they have taught me many things. After 20 years in massage therapy, many of my wounds have healed through touch, and I have tried my best to […]
Beware the dreaded hangnail that subtly, but painfully lacerates an invisible path through your client’s skin! Of course, we’ve heard about it, or maybe even experienced it (ouch!), but no it’s never happened to us; we’ve never been the perpetrator of the hangnail crime. At least, we think we haven’t.. Fingernails, like hair, have no […]
Massage therapy can be a very fulfilling career, but it can unfortunately end up being a short one for many of us. That’s because certain energetic self-care is absolutely indispensable, but often overlooked. Most of us who practice massage find a way to mind our body dynamics, but do we take care to maintain good […]
Sometimes the best relief on a massage table is nice, firm Swedish efleurage. And with some clients, a quip is the best way to break the tension. This is my homage to Mad Magazine’s Snappy Answers to – Massage — Questions… Question: Been doing massage long? Snappy Answers: You’re my first. Ever since the parole […]
One of the most challenging things for a lot of therapists can be finding themselves in an intake with a new client where the connection just isn’t happening. Maybe they look at their shoes the whole time, or they’re sighing and looking out the window. You know, no click. It takes a real dedication to […]
Are you looking to build your client base? When you already have some happy clients returning to see you, but you still have lots of empty slots in your appointment book, the best way to fill those empty slots is through the slots that are already filled. One of the easiest, but most overlooked marketing […]